Rocketspark website redesign

Pohlen Maternity rocketspark website build

A Warm, Reassuring Digital Home for Matamata’s Premier Maternity Care

We created a welcoming, standalone website for Pohlen Maternity on Rocketspark, giving expectant parents a clear virtual window into their peaceful birthing suites. By pairing transparent facility tours with essential care guides and direct midwife links, we built a reassuring digital hub that replaces uncertainty with confidence for growing families.

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The brief

A peaceful, informative website built to support expectant parents

Pohlen Maternity provided exceptional birthing and postnatal care to the Matamata community, but they lacked a dedicated digital presence. Without an online platform, expectant parents had no way to view the facilities or explore care options during those nervous, exciting months of pregnancy. They came to us with a clear goal: launch a warm, accessible website on Rocketspark that showcases their peaceful environment, provides essential information, and connects families seamlessly with local midwives.

Client goals

  • Provide Virtual Facility Access: Showcase high-quality photography of birthing and postnatal suites to help parents feel comfortable before arrival. 

  • Bridge the Information Gap: Publish key details, care philosophies, and hospital bag checklists so vital information is easily accessible. 

  • Connect Families with Midwives: Build a clear directory linking parents directly with the local lead maternity carers (LMCs) working at the facility. 

  • Reduce Parent Anxiety: Deliver a serene, high-trust aesthetic that provides peace of mind throughout the pregnancy journey. 

  • Ensure Easy Team Updates: Launch on Rocketspark so the internal team can easily update guides, midwife profiles, and facility news code-free.

What we built

Custom Rocketspark build; calm, accessible, and parent-focused

We designed a warm, reassuring digital experience on Rocketspark that guides parents through every step of their maternity care. Here’s what we delivered: 

Virtual Room & Facility Showcase

Designed clean, image-led tours highlighting comfortable birthing suites and postnatal facilities to build early familiarity. 

Accessible Care & Packing Guides

Created easy-to-read resource pages covering care options, visiting hours, and practical preparation checklists for hospital stays. 

Mobile-Optimised Parent Hub

Engineered a fully responsive design so parents can easily browse facilities, guides, and contact details from any mobile device. 

Local Midwife Directory

Built an intuitive, structured directory making it simple for families to find and connect with local lead maternity carers. 

Simple Code-Free Management

Built on the user-friendly Rocketspark editor, allowing staff to update visitor policies, news, and resources in seconds. 

Smooth, Fast-Loading Performance

 Developed a lightweight layout ensuring rapid load times and clean navigation for every visiting family. 

Site gallery

An inside look at the Pholen Maternity digital experience

A serene, family-centred web design featuring transparent suite showcases, scannable care guides, and an inviting path to local midwife support.