Rocketspark website build

PGO Horticulture rocketspark website build

A Clean, Professional Digital Hub for Commercial Horticulture Specialists 

We transformed PGO Horticulture’s digital presence with a modern, high-performing website built on Rocketspark. By structuring their extensive range of commercial growing supplies and technical expertise into clean, digestible sections, we built an effortless online platform that helps growers across New Zealand quickly find the products and advice they need. 

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The brief

A modern, user-friendly website for commercial experts

PGO Horticulture had established themselves as a trusted supplier of specialist horticultural products, but their previous website made it difficult for clients to explore their full product range. The outdated layout and complex navigation created friction for busy growers and commercial clients looking for specific solutions. They came to us for a complete Rocketspark overhaul to build a sleek, highly functional digital presence that highlights their technical expertise, simplifies product discovery, and provides an easy-to-manage platform for their team. 

Client goals

  • Streamline Product Discovery: Organise an extensive catalog of horticultural supplies into clear, intuitive categories. 

  • Elevate Industry Authority: Build a professional, high-trust digital presence that reflects their deep expertise in commercial growing. 

  • Drive Inquiries & Sales: Implement clear calls-to-action to make requesting quotes and placing orders seamless for clients nationwide. 

  • Ensure Mobile Accessibility: Deliver a responsive, fast-loading site optimised for growers browsing on phones out in the field. 

  • Provide Full Content Autonomy: Launch on Rocketspark so the internal team can easily update products, news, and advice code-free.

What we built

Custom Rocketspark build; clean, structured, and grower-focused

We engineered a clean, performance-driven digital hub on Rocketspark tailored specifically to the needs of commercial growers and horticultural businesses. Here’s what we delivered: 

Structured Product Catalogue

Organised complex supply lines into intuitive visual categories for quick navigation and hassle-free browsing. 

Seamless Quote Pathways

Integrated high-visibility inquiry forms and calls-to-action, allowing clients to request advice or pricing in seconds

Responsive Field-to-Farm Design

Optimised every layout for rapid loading on mobile devices, ensuring accessible browsing out on site or in the greenhouse. 

Total Backend Independence

Built on the user-friendly Rocketspark framework, enabling staff to add new products and edit content effortlessly. 

Search-Optimised B2B Structure

Built clean metadata and URL paths to boost organic visibility across New Zealand’s commercial growing sector. 

Speed & Performance Optimisation

Developed a lightweight codebase ensuring fast page load speeds and a smooth user experience on all devices. 

Site gallery

A look around at the PGO Horticulture digital experience

A crisp, professional web design featuring structured product breakdowns, bold visual hierarchy, and a direct path to expert horticultural advice.