Launching a brand-new website is always an exciting moment! Whether you’re starting a new business or refreshing an existing one, it’s a huge step forward. However, when it comes to Google Search, there are a few things to keep in mind before any concerns arise. To help you navigate this transition smoothly, we’ve outlined some key points below.
Why isn’t it showing in Google straight away?
If you’ve just hit “publish” and are eagerly waiting for your site to show up in Google’s search results, you might have to practice a little patience. While it’s natural to want to see instant results, it can take some time for Google to read, understand, and index your website.
Don’t worry – it’s normal.
Even though your site might not appear in Google’s search results immediately, that doesn’t mean it’s not working. Google is a busy place with billions of pages to index, and it simply takes time for new pages to be discovered and understood.
Here’s what you need to know about how Google indexes new sites, and why it can take a while before you start appearing in organic search results.
What does ‘indexing’ mean?
Indexing is the process by which Google adds your website’s pages to its search database. Google’s web crawling software visits your site, analyses the content and stores it in Google’s index, making it available for search results. Until your site is indexed, it won’t appear when people search for terms related to your content.
How long does it take?
Google doesn’t index websites instantly. It can take anywhere from a few days to several weeks for your website to be fully indexed. The exact timeline depends on a variety of factors, including the structure of your site, the quality of its content, and how often Googlebot crawls your site.
If your site is brand-new, it may take longer for Google to find and index it. In contrast, if you’ve already established a website with regular updates, it could be crawled and indexed more quickly.
What can you do to speed up the process?
You can’t control how quickly Googlebot crawls your site, but submitting your sitemap to Google Search Console can speed up the process. This helps Google discover and index your pages faster. Setting this up involves adding DNS records to your domain. If you’d like us to handle this for you we can do this for $280+gst – get in touch with us now.
Just remember…
Patience is key when launching a new website, especially when it comes to SEO and search visibility. It might take some time for Google to crawl and index your site, but with the right strategies in place, you’ll be on your way to ranking well in no time. Stay focused on creating valuable, high-quality content and optimising your site, and soon enough, your website will start to show up in search results – bringing in the visitors you’ve been waiting for!
If you are getting a bit impatient and you want your website to show in the top results instantly, Google Ads is the way to go – as it is a powerful way to get your website in front of potential customers instantly. Google Ads allows you to appear at the top of search results as soon as your campaign goes live. By targeting specific keywords and audiences, you can drive highly relevant traffic to your site, increasing the chances of conversions. Plus, with options like search ads, display ads, and remarketing, you can stay visible to potential customers at different stages of their buying journey. You can check out our Google Ads packages here , or get in touch if you would like to have a chat with one of our Google Ads experts.
If you have any questions or need help with getting your site set up for success, feel free to reach out. Happy launching!
