The way the Cookie crumbles: Google’s gift of privacy and what that means for the future of digital marketing I think it’s safe to say we are all familiar with that little pop up asking to trace our cookies on most websites. Those cookies are used to help...
Video marketing is one of the most popular content marketing tools. Short-form videos are easy to watch and interact with on a variety of social media platforms with the most popular being TikTok and Instagram reels. But as a small business with a limited...
If your business is in the growth stage, outsourcing your marketing might just be the right next step. Handing the marketing reins over to someone else can be a daunting task, but it’s definitely worth doing. If you’re still feeling a bit on the fence...
In recent weeks, we’ve seen a surge in reports from our community regarding suspicious messages, emails, and social media communications claiming to be from Meta (formerly known as Facebook). These fraudulent messages often contain links to malicious websites or...
 Content Marketing is so important! Often the content that you are producing is what differentiates you from your competitors. Sometimes the only thing holding us back from producing unique and engaging content is that we don’t have any good ideas. Here are some tips...
As we all know, social media is a constantly ever-growing and evolving realm that we can not predict but can prepare for. To effectively reach your target audience at the right time and place, there are a multitude of different skills and tools to employ in your...
Digital marketing is a good way to target the correct audience through a variety of different channels if you use the right tools.  When taking your business to social media platforms you want to be active on the correct platforms where your audience is. The most...
We live in a digital world where social media is big.New platforms keep popping up and social media dominates communication. When something is new and trending it will turn viral and this happens almost everyday. Hashtags are a key player in making things go viral. ...
Many people are feeling the pinch at the moment and lots of businesses are feeling this too (you can read all about this across media outlets and institutions such as ANZ, The NZ Herald, (and here) Auckland Business Chamber, and interest.co.nz). How does this impact...
Changes to Google’s transparencies are about to come into effect. Here’s what we know so far… If you’re running Google Ads, you may have noticed a little while ago that Google started rolling out something called Advertiser Verification. This was all a part of...
Welcome to Daisy Digital Marketing and Web Design. Supporting small/medium businesses with all things marketing. Big agency results, without big agency prices.
