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The importance of the first 2 seconds of a video

The importance of the first 2 seconds of a video

by hello@daisydigital.co.nz | Feb 27, 2026 | Business Tips, Instagram, Social Media, Tips and Tricks

We’ve all been there. You’ve spent hours filming, editing, and picking the perfect trending audio, only to hit post and… crickets. It’s frustrating, right? You know your business is great, and you know you have something valuable to say. But here’s the blunt truth: in...
Why is your competitor’s ad sitting above yours? (Hint: It’s not just about the money)

Why is your competitor’s ad sitting above yours? (Hint: It’s not just about the money)

by hello@daisydigital.co.nz | Feb 12, 2026 | Advertising, Business Tips

It’s a bit frustrating, isn’t it? You’ve put in the work to get your Google Ads live, you’ve set a budget that feels fair, and yet, when you do a quick search, your competitor is sitting pretty at the top while you’re stuck further down the page. The immediate...
Social Ads 101: Finding the Right Platforms for Your Business

Social Ads 101: Finding the Right Platforms for Your Business

by hello@daisydigital.co.nz | Jan 7, 2026 | Advertising, Business Tips, Social Media, Tips and Tricks

In today’s digital world, social media isn’t just for connecting with friends; it’s a powerful tool for businesses to reach their target audience, build brand awareness, and drive sales. At the heart of a successful social media strategy lies social...
Our top 10 Google Ads learnings of 2025 (so far)

Our top 10 Google Ads learnings of 2025 (so far)

by hello@daisydigital.co.nz | Dec 12, 2025 | Advertising, Business Tips

Google Ads has changed rapidly in the last 12 or so months. If you’re still trying to manage your campaigns the way you did last year, you’re not just missing out; you’re probably just watching your budget disappear. The whole game is now built around AI and...
The Future Of Social Ads: What business owners need to know for 2026

The Future Of Social Ads: What business owners need to know for 2026

by hello@daisydigital.co.nz | Dec 8, 2025 | Business Tips, Tips and Tricks

Can you believe 2026 is just around the corner? It feels like we were just getting our heads around the 2024 trends, and now the goalposts are moving again.   If you’re feeling like the digital world moves faster than you can keep up with, you are definitely not...
The Key Challenge Businesses Face: Quality Leads

The Key Challenge Businesses Face: Quality Leads

by hello@daisydigital.co.nz | Dec 1, 2025 | Business Tips, Tips and Tricks

Let’s be honest for a second: generating quality leads sounds simple in theory. Post online, run a few ads, maybe sprinkle in some SEO and boom, customers appear, right? If only. In reality, the majority of businesses struggle just trying to get in front of the right...
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Recent Posts

  • A Guide to Purpose-Driven Marketing
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  • Is your Google Ads bidding actually working (or just burning a hole in your pocket?)
  • A Guide to Lookalike Audiences
  • The importance of the first 2 seconds of a video

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